Plan to Revise

There are quite a few things that I would like to change on my current magazine draft to improve it. I need to add page numbers to the magazine with some sort of brand identity. To add to the brand identity, Lindsey Sanchez and I need to collaborate more, especially n our table of contents page. I would also like to add more photographs and possibly use photoshop to make my magazine look more professional.

Brand Identity for Magazines

The magazine industry seems to be dying, but no form of media will ever truly die. For every magazine that goes out of business, four new ones are created. There are four times as many magazine titles today as there were in 1978. Magazines rely a lot on revenue from advertising and often sell their magazine subscriptions for cheap (i.e. $5 for a year subscription). Bookazines are glossy, thick editions that are more expensive and are selling well. Having a brand identity with a specific style in color, design, and photography is very important.

Midterm Submission

Schedule Change

My plans for a photo shoot with Lindsey Sanchez did not work out. Instead, I decided to use one of the photos I posed and took of Devin Schubring for my front cover. I chose this photo that I posed on top of a parking garage. I love the upward angle of the shot, positioning of my model, and the coloring of the photograph.

Awards

There are numerous awards for magazines such as the National Magazine Awards and the Ellie Awards. Seventeen magazine won the Streamy Award in 2016.

Flat Plan

This is my 60 page flat plan for my magazine issue with 30 advertisement pages.

Two Page Spread Layout

Above is my two page spread layout for my magazine article. I plan to fill the right page with a picture of the Kylie lip kits.

Article

The following is my article for my magazine issue. It is a review on Kylie Jenner' Lip Kits.

The end of this month marks the one year anniversary of Kylie Jenner's famous lip kits. Her first launch of the matte liquid lipsticks in the colors Candy K, Dolce K, and True Brown K sold out in just minutes. Since then, Kylie has released 23 more shades of her coveted lip kits. Each Launch and restock has sold out remarkably fast. She has even come out with lip glosses in the shades Literally, Like, and So Cute, and a metallic liquid lipstick line as well. There has been so much mention of the makeup line that I dare to say that Kylie Jenner may have usurped her older sister, Kim Kardashian's place as queen of social media.

Naturally, I had to get my hands on this product and see what all the hype is about. I first purchased the lip kit in two shades- Exposed, a warm mid tone beige, and Posie K, a mauve pink. The lip kit retails at $29 and includes a matte liquid lipstick and a lip liner. This is not a bad price considering many competing liquid lipsticks are $20 and do not include a lip liner. The first thing I noticed, of course was the adorable packaging from the box to the tube of lipstick itself. I lined my lips with the matching liner which was easy enough. The liner was a nice creamy texture. I moved on to the liquid lipstick. I couldn't help but notice the sweet scent of the lipstick, almost like the icing of a cupcake. Personally, I did not mind the scent, but I can see where it might bother someone who i sensitive to scents. Luckily, the scent disappears as quickly as the lipstick dries which is just a matter of seconds. The one bad thing about the quick-drying formula is that there is not much room for error while applying. The lipstick does feel a little bit drying, however as any lover of matte liquid lipstick knows, regardless of the brand, they all feel this way. Devin Schubring said that, "It almost feels like I'm not wearing anything. It's a non-sticky formula and I love the colors!" The color of the lipstick is very pigmented, so no complaints there. The lipstick did look dark against my fair complexion, but I love a good, bold lip. "I really love the colors and so does everyone else. I always get compliments when I wear them," Jessica Korray commented on the lip kits.

To really get the full scoop, I of course had to wear the lip kit all day. It's longevity was certainly impressive. The lipstick lasted for hours without smudging on the outer edges of the lips. I enjoyed my daily latte with no lipstick print on the cup! The lipstick even lasted through lunch with only a little bit of wear on the inner lips. This was not too noticeable with the lighter shades, however I imagine it might require some reapplication with more vibrant shades like the red Mary Jo K or the dark purple Kourt K.

Overall, the Kylie lip kit is a win in my opinion. I have since acquired Merry, Koko K, and even a metal, Heir, to add to my makeup bag.

Distribution of Similar Magazines

Teen Vogue has a circulation of over 1 million. Trough print, TeenVogue.com, social media platforms, and even a robust video channel, the magazine reaches an audience of more than 26 million. Seventeen is the leading teen magazine, with a distribution number higher than 15 million through print and their website.

Why "Elysian" isn't Just Another Magazine

Similar magazines to "Elysian" include Teen Vogue and Seventeen Magazine. All of these magazines write articles about beauty, fashion, healthy living, and news stories. However, while other magazines focus on celebrity drama, "Elysian" will focus on serious and meaningful world news. This will keep our readers educated on current events and make our magazine unique.

Scheduled Interviews and Photoshoots

I have scheduled a phone interview with Jessica Korray on Thursday, January 5, 2017.  I have also scheduled an in-person interview and photoshoot with Devin Schubring on Sunday, January 8. I plan to ask them for their opinions on Kylie Jenner's makeup line, including the Kylie lipkits so that I can add this information to my review on the products. I have also arranged to do a photoshoot for the front cover of my magazine with Lindsey Sanchez this Friday, January 6, 2017.